In the constantly changing global landscape, there are companies that undergo change and companies that drive it. AM belongs to the latter.
During the program Mezz'ora di Economia on Telelombardia, AM Instruments Chief Operating Officer Massimo Mannini told how "innovation is not an isolated event, but a daily path that combines technology, people and responsibility." A concept that represents the way AM looks to its future: with a clear vision and the awareness that digital transformation, sustainability and talent enhancement are the guidelines on which to build tomorrow.
For AM, "digitization is not just technology, but a new way of creating value." Innovation means making processes simpler and more efficient, improving the quality of work and the customer experience. With this in mind, digitization is now an integral part of corporate culture, with the introduction of tools such as an evolved CRM, marketing automation platforms, and interactive dashboards for performance monitoring.
Today, innovation inevitably comes through artificial intelligence, automation and the ability to use data strategically. AM has already embarked on a concrete path of digital transformation, with solutions that simplify flows and enable new business models. Leading this process is a generation of young people under 30 gathered in the Digit Halley team, which spreads a mindset open to change and oriented toward continuous improvement.
As Mannini mentioned, "companies of the future will overcome hierarchical rigidity to foster collaboration." AM has already embarked on this evolution, with agile governance and cross-functional teams capable of responding quickly to market challenges. Multidisciplinarity and dialogue between functions are now key elements of its success.
But all innovation, Mannini emphasizes, "comes from people." AM invests in inclusive environments and personalized growth paths, promoting initiatives on gender equality, mental health and inclusive leadership. Employee participation and involvement testify to a shared awareness: the future depends on each of us.
Being a company of the future also means acting responsibly. Through the integrated report, AM combines financial results with environmental and social commitment, demonstrating that sustainability and growth can and should go hand in hand.
The future is not tomorrow. It is today. And AM is already there, with bold choices, innovative projects and a culture that puts people and technology at the center.
